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  • Loft Allure

Accentuate the positive!

Nowadays with a hot real estate market, you may wonder, why stage? We stage homes for multiple reasons. One reason is to accentuate the home's positive features. We know that thinking on the positive, tends to improve mood. When we tailor our staging designs to incorporate the home's natural architecture, we aim to create a positive psychological experience for home buyers. This leaves them dwelling in the home longer and the studies show, the more time spent in the home, the more likely a buyer will make an offer.

When we initially saw this fireplace, we just knew we had to feature it for buyers! Before staging, it pictured as a space void. We chose to make it the focal point of the room by incorporating complementary art and black chairs. By doing this, we created just enough contrast for the fireplace to stand out which landed our clients a swift, above asking offer!

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